Littley USA

Littley makes baby cleansing sprays with an unusually honest chemistry, hypochlorous acid made from electrolysed water and salt, which does its work and converts back to saline in around fifteen seconds. The range is three products, a pacifier and teether cleaner, a hand cleanser and a toy and surface cleaner, made in an EPA-regulated American facility and gentle enough from birth.

The brand is the work of Emma, a UK-based mother of three building for the American market, European inspired and American made, with an advisory team including a board-certified pediatrician and a board-certified neonatologist behind the formulation.

We’re still writing this one up. The full case study will be published here soon.